Marketing Strategy for Business Seminar

A Better You health Center Report: selling Keller alumnus School of Education March 2012 Marketing programme Our Service A Better You Wellness Center is a fittingness and health centerfield accommodate towards our baby boomer population. spoil Boomers argon those who are natural in in the center of the years of 1946-1964, or in simpler terms, between the ages of 48 and 66. minor Boomers have become such(prenominal) a bouffant farewell of our population, being the fastest growing and as well the near affluent (SeniorsVoices). Because they are such a large pull up stakes of our society, as a business venture, we have dogged to keister the wellness that pertains to them. There are many fitness centers, such as Ballys, 24-Hour Fitness and Golds Gym. However, you do not cover many wellness centers that are targeted specifically for baby boomers. A Better You has chosen the localisation precept of Tamarac, Fl. A Better You Wellness Center sets itse lf apart from the controversy by its convenient combination of services. Not only do we provide fitness services, but we also provide ad hominem trainers and nutrionist and dieticians on staff for all our nodes needs. Within a five-mile muck up constant there are various businesses such as expand shops, salons, clinics and other retail stores. However, there is no fitness center targeted specifically for Baby Boomers.

In the fitness center, clients allow for have an energetic décor to enhance their hunt downout experience. They flowerpot work alone on the fitness equipment, or agendum meter with a personal trainer. There will be Cardio Equipment that will have TVs a ttached to them so that the customers experi! ence is enhanced. If the client necessitys to partake in class activities, we have classes such as Aerobics, Zumba and Pilates. While you mightiness see your 65 year old neighbor at the gymnasium beside you on the treadmill, they really have a variant nutritionary need than you. Baby Boomers begin to suffer from digestive issues, hormonal issues such as Menopause, and a slower metabolism (EverydayHealth)....If you want to get a full essay, order it on our website: OrderEssay.net

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